5 Tips to increase engagement with Facebook Marketing

           Facebook Marketing is continuously increasing and has become a key component in Digital Marketing Strategies. Besides posting contents and sharing a webpage in facebook, the internet marketers have to consider certain things that will get more customer engagement via facebook which are given as follows:

1.  Posting in appropriate times

         In social media marketing, the Professionals should consider time to post updates and others in social media networks include twitter, Linkedin also.

         In case of facebook marketing, your targeted audience may be a Business Professional, Home maker Woman or any other people. They will surely visit facebook in their relax times. By posting or initiating chats with them in appropriate times make them to respond to your actions. Remember that time will vary for each and every person you target.

        The common timing to be considered in facebook posting will extend the reachability and performs efficient branding is between 1 P.M. and 3 P.M. Many popular brands have improved their engagement by posting in these timing. The best days to do facebook posting are Thursday and Friday.

        Alternatively, you can make your facebook post long live by posting in odd times.

2. Provide original content

         Unique and valuable contents alone play well in Social Media Marketing also. You can prove the uniqueness in your content by highlighting the advantages and other special things in your services which will make yourself unique from your competitors and other Businessmen in the market.

3. Provide visual elements

        Facebook posts with images can get more likes and clicks when compared to normal and average posts. It is found that photos are receiving 53% more likes and 84% more clicks.

        Besides photos, videos, infographics also works well and support your Facebook Marketing Campaign.

        Consider the following things while adding images in your facebook post:

·        Create image gallery

·        Add photos that explain your contents in a detailed manner

·        Post images of real people

·        Concentrate in lifestyle imagery

·        Respond back to small responses also

4. Conduct Facebook Contests

         Facebook contests is the best approach for people who want crowdsource for their people and get engaged with people through facebook.

         Most of the people like to get things on no cost. This induces them to participate in certain competitions and contests organized in various media. It is found that facebook contents will improve around 34% likes for a brand which ensures the chances of increasing engagement.

         Following are some of the benefits which are brought by hosting facebook contests;

·        Increase engagement

·        Increase traffic

·        Drive more visitors to your Website

·        Get better conversion rates

·        You can get the participants and responders Email Ids. This will help your Email Marketing Strategy.

5. Boost your post

         With boosting your facebook post by spending little amount of money, it will improve your engagement potential and reachability. The amount depends on how many impressions you require for you posts. Some advantages of using boost post in facebook are as follows:

·        Drive people to visit your Website

·        By extending the reachability of your posts, it helps you to build brand for your Business services.